What to Look For in a Biz Bestie
When you’re a solo entrepreneur it’s important to surround yourself with people who understand what it’s like to run your own business. Not everyone understands the challenges we face as entrepreneurs so it’s beneficial to align with people who get it.
There are many different options out there for group support like Facebook groups and local community organizations that focus on bringing entrepreneurs together. And if you don’t have one already, once you’re in one of those groups I highly recommend you make it your mission to find a business bestie. Similar to a regular bestie, a biz bestie is there to offer advice and support when you need it most, share ideas that will further each other’s goals, and celebrate milestones and successes.
Here’s a quick list of things to look for in a biz bestie!
If you can find a biz bestie in an industry or niche similar to yours, the ideas and support you share will be much more specific and will come from a place of knowledge rather than opinion. If you’re worried about sharing ideas with a potential competitor, (which I wouldn’t worry about. There’s room for everyone!) find someone who’s in your industry but has a different niche. I.e. if you’re a make-up artist, you can pair up with a hair stylist or beauty blogger.
Having a biz bestie in your city is great because you can meet up for coffee dates, work sessions, and attend networking events together. But that doesn’t mean having a biz bestie from another country can’t still provide mutual benefit. Virtual coffee dates can be just as fun as in-person ones. It all comes down to what your business is and what you want out of the relationship.
If you find a biz bestie whose target audience lines up with yours, there might be room for collaboration opportunities for the products or services you offer. I.e. If you’re a social media manager like myself, having a graphic design biz bestie could lead to a combined package of written and scheduled social media posts paired with custom design templates.
Finding a biz bestie with a similar level of experience is one way to ensure that both parties are gaining knowledge and proper support form one another. I.e. If one person has been in business for 10 years while the other has only been in for 10 weeks, the senior entrepreneur might be giving more valuable knowledge than receiving. This is not to say that this relationship wouldn’t work at all, but it is something to consider.
As I mentioned, Facebook groups are a great place to start your biz bestie hunt. And if you’re a Canadian lady blogger, business owner, or business owner in the making, I have just the group for you!
The Hustle is a free Facebook group for us Canada-based lady bosses. Members of this group receive:
- Free online monthly trainings to help you grow different areas of business
- Opportunities to promote your brand and gain new clients
- The potential to meet local accountability partners to help keep you on track with your goals
- Round the clock support
- And more!
Join us today and start making those connections!